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Just-dropped conference announcements, thought pieces we’ve written, FG+W job openings and new work we’re getting our teeth into.
Vacancy: Business Manager
Part-time: Around 17 hours per week Contract: Staff position or freelance contract Staff position salary: £40k – £45k pro rata (freelance renumeration to be discussed) Location: Remote (UK-based) with occasional in-person meet-ups and client meetings Application open: Apply by 5pm at 30th September The Role The purpose of this role is to support the Directors in growing and managing the business more effectively, striking the right balance between client satisfaction, commercial/financial health, creative ambition, and team values. You will be
Audience-Centred Content – why it’s so hard for museums and how to make it easier
“Becoming more audience-centred” is now a critical goal for most museums. But there’s often a moment in a museum when people sit around in a meeting room to discuss a piece of content—a website, a newsletter, or a series of social media posts—and no one can agree. Even with access to data and analytics. Why is it so hard? What can you do about it?
Join our “Grow Your Digital Community” Webinar Series
Do you work with heritage? Are you looking for new ways to work with partners, volunteers and grassroots communities in Heritage? Interested in how digital tools and platforms might help? Over the past two years, The National Lottery Heritage Fund has supported 25 digital projects as part of the Digital Skills for Heritage initiative. The funding has helped projects innovate how they work with volunteers and community partners. Join our two FREE webinars to hear from these projects as they
Freelance Project Manager for Online Audience Research Programme
Position closed Project fee: £9k + Length of contract: End October – End of Jan 2022. (Est 40 – 48 days) Opportunity to extend until March 2022 with additional fee. Location: Remote. Based in the UK Frankly, Green + Webb is a human-centred research and strategy agency that works with cultural organisations to help them understand their audiences and evaluate, design or improve their digital offers in response. We generate insights that help organisations make the right decisions at the right
Six questions to ask yourself when designing an online survey.
In this article: Guest post: Adam Pearson It’s never been easier to create a web survey, with lots of different platforms specifically designed to help you get feedback from your audience. It’s harder to get robust data and that’s what you need when you’re bringing about change and basing decisions on research, you need to have confidence in it. Whether you’re looking to run a research project yourself or thinking about getting some help, here are some questions you should
Museums making money from online content: Might our beliefs be holding us back?
In this article Producing effective online content is neither easy nor cheap despite what is sometimes suggested. It takes time and it takes skill. To work, it has to reach its intended audience, meet their needs and interests and support the organisation’s goal. That’s a lot to deliver and as such, it needs to be supported by long term, consistent planning and investment. Working in museums, what we often see is small teams with limited funds trying to do too